Kelley Cheng is a Jill-of-all-trades. The Editor-in-Chief- of Singapore Architec...
On November 19, 2010, the Partnership for After School Education held its Third ...
ATCPCC Guest Lecture Video Series from New Directions for Women's annual ATCPCC ...
considerable critical interest across the whole fields of humanities and social ...
Chief of the Division of Cardiovascular Medicine, the Ruth Professor of Internal...
TED-Talks |
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Views: (1250) Date: (01-01-08) Time: (00:18:57) |
Description: Low-key & thoughtful, IDEO founder David Kelley seems the antithesis of the "design star" -- & indeed, he says that product design, within the past two decades, has become much less about the design & more about the user who'll be experiencing it. In this classic 2002 talk, he shares some video of products coming out of IDEO, including Prada's famous high-tech dressing rooms, "Dilbert's ultimate cubicle," & a gotta-have-it gadget called Spyfish. He finishes by discussing a project he's passionate about: ApproTEC -- now called KickStart -- offering designs that give Kenyans the means to end poverty.