LESSONS AND CHALLENGES FROM MINING RETAIL E-COMMERCE DATA To appear in Machine Learning Journal Special Issue on Data Mining Lessons Learned 2004 Lessons and Challenges from Mining Retail E-Commerce D...


     Related Videos
1 Introduction five first lessons
1 Introduction five first lessons
Dreamweaver Tutorial - Step By Step Dreamweaver Lessons
Lessons Learned the Hard Way
Leadership Lessons that I learned from "?"

     Related Hubpages

    Field: More fields of sc...  DOWNLOAD  BOOKMARK REPORT
    •  Doc. Url:    Embed Code: 

    • citeseer  status
      (0) (0 Votes)
      		Views: (1031)   Date: (13-05-09)   Pages: ()

    • Author:  by Nada Lavrac  Hiroshi Motoda  Tom Fawcett  

    • Abstract:  Abstract. The architecture of Blue Martini Software?s e-commerce suite has supported data collection, transformation, and data mining since its inception. With clickstreams being collected at the application-server layer, high-level events being logged, and data automatically transformed into a data warehouse using meta-data, common problems plaguing data mining using weblogs (e.g., sessionization and conflating multi-sourced data) were obviated, thus allowing us to concentrate on actual data mining goals. The paper briefly reviews the architecture and discusses many lessons learned over the last four years and the challenges that still need to be addressed. The lessons and challenges are presented across two dimensions: business-level vs. technical, and throughout the data mining lifecycle stages of data collection, data warehouse construction, business intelligence, and deployment. The lessons and challenges are more widely applicable to data mining domains outside retail e-commerce. Keywords: Data mining, data analysis, business intelligence, web analytics, web mining, OLAP,

         Related Documents

           Related Groups

             Related Science News

               More on Sciencestage

               Answers

               News
          • YouTube Music Lessons Are Popular, But Won't Get You To Carnegie Hall
            More and more, aspiring musicians are turning to YouTube for free music lessons. But are they effective at moving you from chopsticks to Tchaikovsky? Last year, all top 10 searches on YouTube with the word “lesson†in them were music related, and searches for guitar tutorials jumped 50% in 2011 from 2010. Besides music, viewers can surf YouTube for yoga classes, salsa dancing tips, and crochet ...
          • LIFE Lessons Scholarship Program Now Accepting Applications
            ARLINGTON, Va., Feb. 13, 2012 /PRNewswire/ -- The nonprofit LIFE Foundation today announced that it is now accepting submissions for its LIFE Lessons Scholarship Program, which recognizes the character ...
          • Lessons learnt from murder of Stanstead St Margarets mum
            LESSONS have been learnt after the murder of a Stanstead St Margarets mum of three by her partner, a patient of Hertfordshire Partnership NHS Trust, according a report published today (Monday Feburary 13), seven years after the tragedy.
          • 9 Lessons Learned From Women 2.0 PITCH Conference 2012
            By Emily Gonzales (CTO, Bookigee)
          • How history lessons could deter Iranian aggression
            We are hearing a new concept these days in discussions about Iran — the zone of immunity . The idea, often explained by Ehud Barak , Israel’s defense minister, is that soon Iran will have enough nuclear capability that Israel would not be able to inflict a crippling blow to its program. Read full article >>
          • IFAC Announces Seminar to Address Lessons from the Sovereign Debt Crisis and Steps Needed for Reform
            The International Federation of Accountants will host The Sovereign Debt Crisis, a Matter of Urgency―From Lessons to Reform, a seminar to take place March 19-20, 2012 in Vienna. In
          • Lessons from Typhoon Sendong
            By INA ALLECO R. SILVERIO Bulatlat.com The biggest crime would be to allow the kind of government we have, the kind of system that’s in place, to continue. I think this is the lesson that recent typhoon Sendong and the last series of earthquakes have taught us. A few days before Christmas last year (as [...]
          • The Lessons Learned From Diamond's Pringles Fiasco
            Diamond Foods' loss of its Pringles deal shows how deal makers tend to repeatedly ignore the basic lessons of successful mergers and acquisitions.
          • Lessons Learned From Risk Legacy, Part 1
            A couple months ago, I was sent a copy of Risk Legacy, Hasbro’s new spin on the classic board game of global dominance. I was never a huge fan of Risk. I remember getting a copy, maybe for a birthday, and for a while never actually finished a single game because it went on for [...]
          • Lessons from the Impeachment Trial
            MANILA, Philippines - In the Epilogue of her book, Shadow of Doubt, Probing the Supreme Court, Marites Vitug writes about the insights she had gained - "that this narrative cries for a return to the old-fashioned mantra of character and leadership." As she had observed, it is not in the magistrates' high-minded rhetoric that we know them, but rather in the lives they lead, the actions they take.

               Related on Wikipedia




























           

          Powered free by PHPmotion